Using our systemized testing process, our team determined the best targeting, incentive/offer, and ad creative to sell mini split heat pumps through Facebook™ ads. By month 2, we decreased Heat Pump Solutions' cost per lead by 62%.
To convert more of these leads into customers, we retargeted interested users with another ad, and invited them to have a one-to-one conversation with the sales team through Facebook™ Messenger.
Cost per Lead
- Mitchell Stead, Owner of Heat Pump Solutions
- Facebook advertising strategy, creation, and management
- Content creation and email marketing
- Social media management
DISCLAIMER: This site is not a part of the Facebook™ website or Facebook™ Inc. This site is not endorsed by Facebook™ in any way. Facebook™ is a trademark of Facebook, Inc.
Facebook™ Ads perform differently based on region, brand, and many other factors. Results, including number of leads, cost per lead, and sales amounts, are not guaranteed.